Subscribe to Hybrid Vigor’s RSS Feed
MY STRATEGY+BUSINESS COLUMN ON INTANGIBLES
by Denise Caruso ~ August 28, 2008.
Permalink | Filed under: Hybrid Vigor, Valuing Intangibles.
Although the subject is mostly Mary Adams’s purview at Hybrid Vigor, I wanted to post the link to my Strategy+Business column on intangibles in this quarter’s issue of the magazine.
Unfortunately I was not able to quote either Mary or Henrik Martin, the CEO of Intellectual Capital Sweden, in the article, despite the fact that they both gave me terrific interviews, in order to avoid the appearance of conflict of interest: I’ve been talking to both of them about becoming a licensee/practitioner of the IC Rating method, which I think is one of the most sensible intangibles rating systems I’ve seen so far.